Tag Archives: XMPIE

W2P, PSPs and the Enterprise

W2P is a technology that has only been around for about 10 – 15 years. I consider it a tweener.  W2P offerings are all over the place.  (A google search of “web to print” returns about 6,220,000 results.)  Most have … Continue reading

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W2P Advice to PSPs: Part 2 – Employee Evaluation

PSPs are not in the business of due diligence or evaluations.  Most are small to middle regional players who are being forced into technologies to retain their client base.  This makes them vulnerable to the slick willy salespeople who frequent … Continue reading

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Web to Print Players

Who are the players in web to print?  Web to print players include software providers, equipment providers, paper providers, integration providers and service providers.  In the world of print which is becoming more grey every day, the food chain ends … Continue reading

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Web to Print Explained

Web to Print is one of the most misunderstood and misstated topics in today’s marketing and communications arena.  It’s not necessarily intentional, it’s just severely over-simplified by those who sell it, underutilized by those who purchase it and misunderstood by … Continue reading

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