Tag Archives: Xerox

Execution & Automation is the new “Value Add”

PSPs have struggled for years to differentiate themselves from their competition.  As a first year MBA student is taught, there are only three positions by which a company can differentiate itself: price, superior service or niche offerings that competition does … Continue reading

Posted in Uncategorized | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

W2P, PSPs and the Enterprise

W2P is a technology that has only been around for about 10 – 15 years. I consider it a tweener.  W2P offerings are all over the place.  (A google search of “web to print” returns about 6,220,000 results.)  Most have … Continue reading

Posted in Uncategorized | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

W2P Software By Itself is Just Another Piece of Useless Expensive Iron

In a recent W2P article, it’s quite interesting that all quotes are by vendors.  Their shortsightedness reveals just how out of touch these vendors are.  Their understanding of W2P along with their incomplete and thus ill-advised recommendations, are the advice of … Continue reading

Posted in Uncategorized | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | 1 Comment

Web to Print – Disruptive and Here to Stay

Web to Print is all about program based work.  Printers are all about project based work.  The two don’t mix.  Part of the reason for such slow adoption is just that fact.  How does one build a process for program-based … Continue reading

Posted in Uncategorized | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Technology Swallows PSPs

In the beginning, there were writings on cave walls.  Then came the Gutenberg in the year 1440.  For 400 plus years, things really didn’t change much.  In the 1800’s the offset press was patented and changed the industry forever, we … Continue reading

Posted in Uncategorized | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Web to Print Resource Guidelines for Digital Press Owners

So you’re a traditional conventional printer.  You have a mid-to-high level digital press capable of professional quality output.  You’ve got desktop software and you’re more than capable of using it for VDP jobs and mailings.  Let’s assume your prepress department … Continue reading

Posted in Uncategorized | Tagged , , , , , , , , , , , , , , , , , , , , , , , , | 1 Comment

Why is web to print adoption spotty?

Web to print adoption is spotty because it’s being hawked and pushed by equipment manufacturers and software vendors.  Fear tactics are used on the unsuspecting print service provider (PSP).  Many PSPs are not technically savvy in this particular area and … Continue reading

Posted in Uncategorized | Tagged , , , , , , , , , , , , | 1 Comment

Web to Print Players

Who are the players in web to print?  Web to print players include software providers, equipment providers, paper providers, integration providers and service providers.  In the world of print which is becoming more grey every day, the food chain ends … Continue reading

Posted in Uncategorized | Tagged , , , , , , , , , , , , , , , , | Leave a comment

Web to Print Explained

Web to Print is one of the most misunderstood and misstated topics in today’s marketing and communications arena.  It’s not necessarily intentional, it’s just severely over-simplified by those who sell it, underutilized by those who purchase it and misunderstood by … Continue reading

Posted in Uncategorized | Tagged , , , , , , , , , , , , , , , , , , , , | Leave a comment